The Sponsor, Sasseur Cayman Holding Limited, and its subsidiaries (collectively the "Sponsor"), is one of the premium outlet mall groups in the People's Republic of China (PRC), focused on the development and operation of retail outlet malls in the PRC.
As the leading privately-owned outlet mall operator in the PRC, the Sponsor currently manages and operates 14 outlet malls. Founded in 1989, the Sponsor leverages on its founder Mr Xu Rongcan's passion for art and culture to develop and design all of its outlet malls, offering a unique lifestyle experience for its customers.
As the Sponsor's strategic shareholders, L Catterton Asia Advisors and Pingan Real Estate Company Ltd. ("Ping An Real Estate") are expected to provide strong endorsement and support. Through L Catterton Asia Advisors, strategic brand partnerships are forged, providing a strong basis for growing brand portfolios and future business opportunities. The Sponsor can leverage on Ping An Real Estate's extensive real estate network to continuously develop new sites, thereby providing opportunities for potential third-party asset acquisition.
Since the opening of Sasseur (Chongqing) Outlets, the Sponsor has successfully synergise art and commerce in the retail outlet mall landscape in the PRC, having been awarded multiple industry awards which include:
- 2019 Exemplary City Outlets Award (Sasseur Hangzhou Outlets)
- 2019 Innovative Marketing Awards (Sasseur Chongqing and Changsha Outlets)
- 2020 Most Anticipated Outlets Award (Sasseur Xiamen Outlets)
- China Innovative Retail Marketing Event of The Year 2019 (Sasseur Lanzhou Outlets)
- 2019 Influential Commercial Project Award (Sasseur Kunming Outlets)
- 2020 Most Anticipated Commercial Project Award (Sasseur Yangzhou Outlets)
- China Retail Personality of the Year (Jim Xu, CEO of Sasseur Group)
Find out more about the Sponsor at www.sasseur.com.
Please click on the respective logos of the Sponsor’s strategic shareholders to find out more information about them:
